Can't find what you're looking for?

Question 1

Can I see data for creative performance by funnel stage (acquisition/retargeting/retention)?

Answer

Use the “Smart Filter” in the top right of the Creative Matrix to view segment creative performance by funnel stage.

Question 2

Why do I need to wait for my data to load?

Answer

The loading time depends on the amount of data Madgicx needs to pull from Facebook. This means that loading data views for longer time frames days involves pulling more data and will increase the loading time.

Question 3

What does the number of creative (e.g., Creative 30) mean?

Answer

Madgicx internally classifies your creatives and we use numbers as reference. You can find the full list of creatives by clicking on the “See All Creatives” button or by clicking on the previews.

Question 4

What does the “Other” category mean in the formats widget?

Answer

Madgicx relies on our internal creative classification AI to understand the creative format, but some ads may use a different type of creative from the ones listed. Because the system can't recognize these formats, we mark them as "Other” to keep the data cleaner and more accurate.

Question 5

What do the percentages mean in the AI Feature tags?

Answer

The AI Feature tags are given a percentage value which reflects your total revenue (in green) from this tag and the percentage of your ad spend for the tag (gray bar).

Question 6

Why do the numbers in Creative Insights differ from the ones in the Dashboard and Ads Manager 2.0?

Answer

The numbers in Creative Insights can differ from the ones in the Dashboard and Ads Manager 2.0 because Creative Insights pulls data from Facebook Ads just for ads. Meanwhile, the Dashboard and Ads Manager 2.0 pull numbers from campaigns and ad sets.