The creative performance graph is a tool that sometimes goes overlooked by many users when it happens to be one of our most advanced analytical tools that we offer. The chart is a comparison graph of spend vs. revenue displaying each creative's performance allowing the user to easily see the best/worst performing creatives.

• Min spend - input a value to show only ads with higher spend than the entered value
• Max spend - input a value to show only ads with lower spend than the entered value
• Filter - filter which ads will be displayed by checking one or more from the available filters such as: dimension, age, gender, placement, device, ARR segment, and country

AI feature tag‍

Within the filter tab, you will see an option named "AI Feature Tag." This is feature allows you to analyze components of creatives and filter creatives based on specific elements. Our software will automatically recognize and tag all creatives elements such as: clothing, animals, weather, indoor/outdoor, materials, electronics, expressions, etc.
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This allows the user to see and filter based on these specific components and better understand them as KPIs.

Hover over individual creatives along the bottom or on individual points on the chart to see more detailed information on how individual creatives are performing.  

Use this information to decide what advertising tactics to use when producing new creatives.

Launch ads from Creative Insights using creative clusters

You can open selected ads directly into the creative cluster chart from the creative insights page. This allows you to pick and choose the best combination of creatives and ad copies for any of the selected ads.  

You can sort your creatives along the bottom of the creative performance graph based on specific KPIs such as:

• Revenue - high first
• Revenue - low first
• Amount spent - high first
• Amount spent - low first
• Creative type
• Creative ratio

Launching new Ad combinations into existing ad sets/campaigns is made simple with Madgicx using Creative Clusters 💪

The first step is to head to creative clusters section which can be selected from the Launcher tab.

This Table displays all of the ad account’s creatives in the first row.

In the first column on the left are all of the ad accounts' ad copies (the ad text). The rest of the table displays if there is an existing combination of the creative and ad copy for each intersection and you can generate new and existing combinations of ads to existing campaigns and ad sets in one click.

You can control which ads creatives and copies are shown by adjusting the time frame: ads that were active at that time will be shown.  

How to find top creatives

Our color-coding system helps you track your best performing ads.

Dark green as the best performance
Light green as good performance
Light pink as bad performance
Dark pink as the worst performance

Choose a KPI from the drop down to set what the performance is based on.

Control displayed ads

Discover ads by how much they spent, set a value and it will only display ads that spent more than that value.

The filter allows you to control which ads will be displayed by checking one or more from the creatives types, dimension, age, gender, placement, device, ARR, and country.

Once you've selected your Ads, click the create button on the top right.

Then select where you'd like to apply this creative.

• You can select specific ad sets,
• You can decide to apply your new creative into Ad sets which don't already have that creative combination.
• You can search for a specific ad set you'd like to launch your creatives into using the search bar.

In a few clicks you can launch your new creatives into preexisting campaigns 🙌

Madgicx All-in-One (with and without AI) and Madgicx Insights (with and without AI).

Madgicx categorizes the funnel stages based on the ad set level, not on the campaign level.

Classification is set on the audience level, so you can target new prospects, website visitors, etc.

Because the audience is defined on the ad set level, all the ads of a specific ad set are always in the same funnel stage as the ad set.

A campaign is a container of ad sets. If all the ads are set inside this campaign as the same funnel, the campaign will also get a funnel stage.

Therefore, campaign and ad funnels can not be controlled because they are derived from the ad set.

You can’t change the currency from the one defined for your ad account.

Customize which metrics you see by clicking on the down arrow next to the name of the metric in the top row of the column.

This will open a list from which you can search and choose.

You can also add and delete columns to display more metrics.