Madgicx's 7-day free trial offers almost all of our services as we want you to have a good idea of what this app can do for you.

The following limitations are applied to trial accounts:  

1. Time limitation of 7 days (if necessary the trial can be extended - contact the support team)
2. Up to 10 Audience creations from within the launcher tool
3. eRFM AI audiences will not be available during the trial

Note: only one trial is available per Facebook ad account.

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With Pixel issues there are two reasons:

• The wrong pixel is set as default
• The pixel is not set up properly

If you think you have the wrong pixel selected

Madgicx allows you to manage and switch between multiple pixels. To ensure that the correct pixel is selected.:

1. Go to Settings
2. In the "Ad accounts" tab, scroll down to your ad accounts
3. Select the correct pixel for the ad account from the dropdown

If you think the pixel is not set up properly

Madgicx takes your data from your Facebook pixel, so you need to give us permission to access this data.

• Go to Facebook Business Manager to edit or create a pixel
• Learn how to get Facebook pixel permissions

After any permissions changes : go to Settings and click "Reauthenticate"

If you don’t have any pixel data, you better start with Madgicx's Audience Studio to discover hidden interest-targeting audiences and start running them to gain some data.

This is because Madgicx Audience Launcher relies on Facebook pixel data to create lookalike audiences.

You want to find as many interest-based audiences as possible who are close to your target audiences in the Facebook Ads Manager.

So you can start by selecting brands, known competitors, industries from the same field of interest, relevant magazines, and preset interests on Facebook.

The less pixel data and more niche the product, the smaller and better defined the audiences will be.

Though this seems like a time-consuming process, after spending an amount of money and time, you will be able to understand which interests work best for you and gather sufficient pixel data, which will help you create powerful lookalike audiences.

If you did not collect enough pixel data using the approach above, continue optimizing what you have by:

• Finding new interests within the same segment
• Isolating the single interests used inside the original ad set to ensure delivery

The Audience Mixer is a part of the Audience Studio that allows you to create multiple intersections between your selected audiences and interests.

The Audience Mixer has four functional containers which serve to create a unique audience:

1. For custom and LLA audiences exiting in your account
2. For interests new or existing that performed well in the past
3. To intersect interests with new interests, beyond custom and lookalike audiences
4. An exclusion container to avoid the wrong targeting

"Mixing" these containers together will result in a sophisticated target audience. Each container will combine the selected assets as one, and between the three inclusion containers: you will get the users that intersect between all three, excluding the audience who have been excluded.

For example, if you select one of your lookalike audiences, a custom audience, and multiple interests: the audiences will be added to the first group with an "OR" relationship between them, and all of the interests will be added to the first intersection with an "OR" relationship between the interests.

However, between the audiences and the interests, there will be an "AND" relationship. This means that the audience created must be found in one or more of the audiences in the first selection, "AND" must also be interested in one or more interests from the first intersection. This narrows down your audience to find people within your audience who are interested in specific products, brands, and more. You can drag and drop your interests to create a second intersection which will narrow down this audience even further.  

Additionally, you can also exclude specific interest groups, so this audience will be narrowed down to include only those interested in X, Y, Z excluding a brand, product, or competitor.

At the bottom of the page, you’ll see your potential reach. If you feel that the potential reach is too small you might want to consider adjusting your intersection relationship or your audience exclusions.

As you can see, the Audience mixer can be used to narrow down your audience so that you reach your target audience, or it can be used to create a powerful interest-based audience.

Go to the Audience Studio from the Madgicx menu by clicking the settings icon on the left.

The Audience Studio helps you discover new interest-based audiences and mix and match them with your top-performing audiences. Go to the “Discover new interests” tab on the right, where a list of suggested interests will appear. You can select the boxes on the left to include or exclude them in your new audience.

Once your interests are added to the list of included audiences in the “Audience mixer,” you can drag them across to the other intersection boxes to the right to create the rules and conditions you want to apply to your audience. 

You can also add all your exclusions for interests that aren’t a good fit for you. Doing this allows you to be super specific and test different audience segments so you can learn which ones perform the best and are worth investing in.

Click the “Launch” button to choose the creatives to use and where to launch them. Read our help article for a comprehensive guide on how to use the Audience Studio.

If your Google ad account isn’t showing in Madgicx when you try to connect and search for it, you must check whether you have the right permissions and reauthenticate the connection. Ensure the same email you connected to the Madgicx is the one that has permission to access your Google ad account. If you’re missing permissions, follow the steps above to get them.