There are several reasons why Madgicx audiences may not deliver. Try the following solutions to resolve this issue:

• First, if the ads are in review, please wait until Meta approves them.
• The ad budget may be too low to get enough impressions.
• If they are approved but still not delivering, ensure your placements, regions, age, and gender are not too restrictive. For example, removing a gender might reduce the audience by half.

If none of the above worked for you, or if the audience size is -1, please contact the support team for further assistance.

As a free trial user, you can create up to three audiences. If you’ve exceeded this amount, hop on a Madgicx plan to launch more audiences.

If this is not your situation, then it’s most likely an account permissions issue: please follow the permissions guide to gain access to these audiences.

If the issue persists, please contact the support team for further assistance.

• If you cannot select Facebook audiences, it’s possible that you have some permissions issues with your Facebook account: use the permissions guide for Facebook to gain access to these audiences.
• If after adjusting the permissions you still cannot access these audiences, you would need to reestablish your token: follow this guide to do so. When you do, make sure to allow all pages and business.
• If the issue persists, please reach out to the support team for further assistance.

• If you cannot select Instagram audiences, it’s possible that you have some permissions issues with your Instagram account: use the permissions guide to gain access to these audiences.
• If after adjusting the permissions you still cannot access these audiences, you would need to reestablish your token: follow this guide to do so. When you do, make sure to allow all pages and businesses.
• If the issue persists, please reach out to the support team for further assistance.

• If you are a free trial user, please note that we only enable eRFM audiences to our paying users: hop on a Madgicx plan to use our AI audiences.
• If you are on a Madgicx plan but still can’t select the eRFM audiences, most likely that what causing this issue is a pixel permissions issue that can be solved with our permissions guide for Facebook.
• If the issue persists, please reach out to the support team for further assistance.

To create a new audience, these are the recommended amounts of data:

Acquisition Prospecting

• 100 landing page views
• 100 content views
• 100 add to cart
• 100 initiated checkout
• 100 added payment info
• 100 purchases  

Note: The amounts above are the minimum for creating a lookalike audience. But the more data you use, the better and more similar the LLA will be to the original custom audience.

Also, Facebook recommends that custom audiences used to create a LLA will be larger than 1,000 people.

Acquisition Re-Engagement

• 20 likes
• 20 comments
• 20 shares
• 20 clicks

Retargeting

• 20 landing page views
• 20 content views
• 20 add to cart
• 20 initiated checkout
• 20 added payment info
• 20 purchases

Retention

• 20 purchases