What Facebook permissions do you need to use Madgicx, and how do you get them?
You need 4 kinds of permissions on Facebook to get your Madgicx account up and running:
- Ad account: You need permission to manage the ad account to launch ads via Madgicx.
- Facebook page: You need permission to manage the page to get analytics and launch posts via Madgicx.
- Facebook pixel or dataset: Your pixel needs to be connected to your Facebook ad account, and you need permission to manage it.
- Facebook catalogs: You need permission to manage the catalog, and the catalog needs to be connected to the Facebook pixel.
Let’s take a look at how you get those permissions:
Facebook ad account
Only admins of an ad account can remove or change the permissions. If you're not an admin, you must ask one to grant you these permissions.
Here’s a handy message you can copy-paste to the admin of your Facebook ad account:
Hey, I need these permissions to manage our Facebook ad account. Could you spare a few minutes to help me out? (it’s quick and painless, promise 😉)
- Go to Settings in Business Manager (you may need to re-enter your password)
- Head to “People” in the left-hand sidebar
- You can search for me in the search bar at the top and select me, or you can click “Add people” and search for me using my email address.
- In the box that appears, add me to our ad account, making sure you choose my new role (“Admin access”) and complete the steps.
That’s it! I’d appreciate it if you could get this done ASAP 🙏 so I can start optimizing and maximizing our potential through FB ads 💪
Facebook Page
You need to speak to your Page admin to get permission to access your Facebook Page.
Here’s a handy message you can copy-paste to your page admin:
Hey, I need permission to manage our Facebook Page. Could you spare a few minutes to help me out? (it’s quick and painless, promise 😉)
- From your Facebook feed, click “Pages” in the left-hand menu (you may have to click “See more” first)
- Go to our Page and click “Settings” in the left-hand menu
- Click “Page Roles” in the left-hand menu
- Below “Assign a new Page role,” type my name or email address in the box and select me from the list that appears”
- Click the role (“Editor”) and select “Admin” from the drop-down menu
- Click “Add” and enter your password to confirm
That’s it! I’d appreciate it if you could get this done ASAP 🙏 so I can start optimizing and maximizing our potential through FB ads 💪
You must add the Facebook Page to the relevant business portfolio and connect it to the ad account. To connect them, you must use the Page in either an existing or new ad and click “Publish.” You can read our article about this process for detailed instructions or watch this video.
Notes
If you're not friends with the person who is the admin, you’ll need to accept their invitation to start helping them manage the Page.
If you want to add another admin, the request may need to be approved by another Page admin before this person can be added. If the request does not receive a response within seven days, it may be auto-approved.
How Facebook explains how to get manage permissions to your Page
Facebook Pixel
The Facebook Pixel (now called “Meta Pixel”) is a piece of code you place on your website that collects data for you to track conversions from Facebook ads, optimize ads, build targeted audiences for future ads, and remarket your products to people on Facebook.
Your Meta Pixel must be connected to the ad account, and your admin must assign you full control to manage it. For instructions on how to set up your Facebook Pixel, you should read our guide.
How to get permission to access a Meta Pixel
- Make sure that you are added as an admin to the Meta business portfolio
- Go to Business settings and select the business
- Select "Data sources."
- Select "Datasets" (Pixels have moved there) and select the name of the Pixel or Dataset.
- Select "People" to see who already has access; to add a new admin or adjust the existing permissions, select “Assign people.”
- Select the person's name on the left-hand side.
- On the right-hand side, select the full control option that says "Manage events dataset" and click "Assign."
- Next, click “Connect assets” to open a popup where you can connect your ad account. In the popup window, click on “Other business assets,” select the ad account you want to connect, and then click “Add.”
Pro tip: If you use the Meta Pixel to share events with Meta, we recommend using the Conversions API. The Conversions API works with your Meta Pixel to help improve the performance and measurement of your Meta ad campaigns. Learn more about the Conversions API.
Facebook catalogs
If you want to create a new catalog, check out our article about Meta Advantage+ catalog ads.
How to get permission to access a catalog
Make sure that you are added as an admin to the Business Manager
- Go to Business settings and select the business
- Select "Data sources."
- Select "Catalogs" and select the name of the catalog
- Select "People" to see who already has catalog tasks assigned; to assign or change their task, select "Add people."
- Select the person's name on the left-hand side.
- On the right-hand side, select either "Manage catalog" or "Create ads" as the person's permission level; select "Assign."
Refresh connection in Madgicx
Once you have obtained the correct permissions on the ad account, you must update your connection in Madgicx to reflect these changes. Our step-by-step guide explains this simple process.
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