Constantly create converting ads with the Creative Workflow

‍What is the Creative Workflow? 

Since the iOS14 update and the challenges brought about by the privacy and tracking restrictions, we know that the best way to stand out from the crowd is with thumb-stopping creatives. 

Enter the Creative Workflow, a set of AI-powered tools designed to improve the efficiency of this critical process. We’ve got your back with an enjoyable workflow from inspiration through AI ad generation to launch that will reduce production time and costs. Not only that, you can do it all from within the Madgicx app.

Yet, this isn’t a cookie-cutter solution. We know that each business has different creative processes. Therefore, we’ve crafted a workflow where you can decide how to use it and how much to apply based on your specific needs.

Let’s take a look at how it works.

Use Creative Insights to gather data and start the flow 🎡

Now, we start with a crucial step in the process - data analytics. With Creative Insights, you can analyze the performance of your ad creatives in great detail so you see what your audience responds best to and can tell what ads to design next. 

This powerful tool evaluates your ad account to see if you’re missing creative formats, like images, videos of differing lengths, or carousels. You can then look for inspiration in the Ad Library by clicking “Find Inspiration,” generate new ad ideas with the AI Ad Generator and ask our design team to finish them off or design them from scratch.

Creative Insights also helps you analyze the performance of your creatives to understand what works and what doesn’t for each audience segment so that you can get down to the nitty-gritty.

The most beautiful thing about Creative Insights is that it can be the flow's start or end. You can also use it to monitor and optimize your creatives as you go. 

Creative Insights is included in the Madgicx All-in-One plan, which you can try for free for 7 days.

Next up, we solve your ad inspiration woes.

Browse thousands of ads for inspiration with Ad Library ⚡

We all know that half the task of designing new ads is developing new ad ideas. And how to keep those ideas coming so you can keep the wheels turning.  

You can search for ad inspiration and spot new trends by browsing the Madgicx Ad Library. In addition, you can see what your favorite brands, businesses in your niche, and competitors are doing. You can follow brands and use AI search to use machine learning to find more of what you’re looking for.

With so many filter options available, you can drill down to specifics to find the type of ads you want to see. 

When you find an ad you like, save it to your board for later use as a prompt to generate ads with the AI Ad Generator, or share it with your design team or our digital graphic artists to finalize. 

The Ad Library and AI Ad Generator work together to simplify the process of constantly creating winning ads. It comes bundled with the Ad Library + AI Ads plan for $29 per month and the Madgicx All-in-One plan. Try Ad Library + AI Ads.

Use the AI Ad Generator to create batches of ads

To save time on creative production, we created the AI Ad Generator. From the Ad Library, you can upload an ad example or type a text prompt, and it will create a batch of new ad ideas based on your input. 

Or, if you find an ad you like in the Ad Library, you can use it as a prompt to generate a batch of ads. Click the “Ad Gen AI” button to open the prompt window where you can add more details.

You’ll get five ad design ideas when you generate an ad, and you’ll go to the “My AI Generations” tab.

If there’s an ad you want to use, you can share it with your design team or send it to our digital artists to finish it off or make any adjustments.

Click the “Finish with Designer” button to send a brief. You can add comments on elements you want to change.

Our team of designers is experienced in creating winning ad creatives, and you’ll get your design back within 48 hours.

Launch new creatives straight from Madgicx 💥

When you’re happy with your ad creative, you can launch directly from Madgicx. You can select the ad from “My Ad Generations” and click “All actions” then select “Turn into an Ad” to open the Ad Launcher.

Or, if you used our designers, you can launch it directly from Briefs in the Creatives menu or simply use the Ad Launcher.

We’ve streamlined this entire process within Madgicx to help you create thumb-stopping content that improves the performance of your ads faster. 

Being able to create new ads in a snap means you can test your creatives so much more easily, plus you can build data-driven ads and launch them in a few clicks. All from one place.

The AI Ad Generator and Ad Library are available in all Madgicx plans.

Difference with Facebook

While Facebook has some of these components, the Creative Workflow pulls it all together into a fun-to-use and simple process - however you use it or wherever you start.