What happens when you exceed your plan’s spend limit

If you exceed the spend limit on your plan, Madgicx’s upgrade policy depends on your ad account spend and whether you pay monthly or quarterly/annually.

Monthly plans 

For plans with a monthly spend limit of $10,000-$30,000, Madgicx charges you the cheapest option between:

  • Adding a 2% of the additional spend as a surcharge to your bill
  • Moving you to the next spending tier

For plans with a monthly spend limit of MORE than $30,000, Madgicx charges you the cheapest option between:

  • Adding a 1% of the additional spend as a surcharge to your bill
  • Moving you to the next spending tier

When you exceed your tier spend limit and are moved to the next spending tier, you will be upgraded to the next spending tier automatically for subsequent months. 

Plans with a monthly spend limit lower than $10,000 are only available on quarterly and annual subscriptions.

Example 1

Situation: You are on a monthly plan ($305) with a max spend of $20,000 but this month you spend $21,000.

The price of the new spending tier for the month is $479, whereas a 2% surcharge on your overspend is $20.

Outcome: You are charged the lesser of the two for that month: $20 for the overspend (on top of the initial monthly payment of $305). You remain on the same spending tier.

Example 2

Situation: You are on a monthly plan ($305) with a max spend of $20,000 but this month you spend $29,000.

The price of the new spending tier for the month is $479, whereas a 2% surcharge on your overspend is $180. 

Outcome: You are charged the lesser of the two for that month: you will be upgraded to the next spending tier and billed $174 for the price difference between the plans (on top of the initial monthly payment of $305).

Quarterly/annual plans 

For all spending tiers, Madgicx automatically moves you to the next spending tier for that month only, and you are billed for the difference between the monthly plan of your spending tier and the monthly plan of the next spending tier.

Note: the surcharge uses the monthly fee, not the discounted fee for paying quarterly or annually. 

For example: if you are on an annual plan which costs $135 per month ($169 per month without the discount for paying annually) and exceed the spend limits for the plan (ad spend of over $10,000), the auto-upgrade will bill you for the difference between the monthly cost of the plans ($169 and $305): $136. 

We will tell you about the changes

Whenever you exceed the spend limit, we will send you an email to notify you about the change in your billing. 

If you have any questions about the upgrade policies and Madgicx plans, please message us on the support chat, and we’ll be happy to help you choose the best option.

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