I can't see my Facebook catalogs on Madgicx
If you can’t see your Facebook catalogs on Madgicx, this may be because you are not a business admin for your Facebook ad account.
If you’re not a business admin, you can ask your admin to add catalogs to your account, requesting they follow the instructions below.
Go to Facebook Business Settings and select the Facebook ad account you want to grant permissions to.
On the top left, select “Users” and then click on “People”.
Select the person you want to add manage-catalogs permissions or search for them in the search bar at the top.
When you have selected the person you want to add manage-catalogs permissions for, click on the “Add Assets” button
In the pop-up window under “Asset Type”, select “Catalogs” and then choose the catalog(s).
Give Full admin permissions to the person, and click “Save Changes”.
Go back to Madgicx Settings and click “Reauthenticate”.
If this didn't solve your issue, reach out to Madgicx's support team via our chat and ask us to manually reset your catalogs.
Shopify Users: Make sure your catalogue is both on Shopify and Facebook, or Madgicx will not have access to view that catalog.
If you don’t have catalogs set up, you will have to create a new catalog.
How to create a new catalog
Head to the Facebook Commerce Manager and click “+ Add Catalog”.
Select the catalog type: the type should match the product/service you sell. Some of the options also have subcategories to make your selection more precise.
Then configure your catalog settings by adding details about your product/service. You can manually upload the information or connect to a partner platform like Shopify to automatically import items to Facebook.
Select the catalog owner and give it a name, then click “Create”.
I don't have any pixel data yet, can I still use Madgicx?
Yes! You sure can.
Even if you don’t have any pixel data, you can use Madgicx to create new ads. Start with the Ad Library to browse for new ad ideas, follow brands in your niche, and save your favorites to boards for inspiration.
Then, use the AI Ad Generator to create even more ad ideas for your next campaign. You can upload an image or use a text brief to generate a batch of new ads.
Once you have an ad you like, share it with your design team with your comments to finalize the image. Alternatively, you can send it to our digital artists to polish it for you. You’ll get your design back in 48 hours and can easily launch your ad straight from Madgicx.
Get both the Ad Library and the AI Ad Generator for $29/month for a constant stream of new ads. Try for free for 7 days.
What are the best audiences for ecom?
A successful ad account comes from horizontal scaling, with a variety of audiences that are proven to work. You want to grow your lifetime value while reducing the cost of acquisition.
Our 100+ audiences are carefully curated and we've made it possible for our customers to create a Full funnel strategy in just a few clicks.
Why should you focus on Acquisition?
Acquisition is the most important step when creating audiences.
Acquisition comes from reaching out to a vast target market and then about 1% of those people actually buy from you and 0.01% become lifetime customers.
Acquisiton re-engagement
These audiences are targeting people who had 2 or more touches with your brand. Those users saw your video or engaged with your ads, but they are considered as acquisition audiences because they did not visit your website or make a purchase from you. You want to re-engage with those audiences who showed interest and drive them to your website.
Acquisition prospecting lookalike audiences
These audiences are made up of people who don't know your brand at all. They never bought from you or visited your website so you are acquiring new customers who look like your ideal customers.
Note: Acquiring new customers only happens when people are familiar with your brand and that's why we suggest the majority of your budget should be allocated to acquisition.
People wont buy from you if they don't know about you!
When creating acquisition audiences, there is an automatic exclusion of non-acquisition which is:
- 30 Days- Website Visitors
- 180 Days- Purchasers
The best strategy is to test both types of acquisition. You can easily discover winning acquisition ad sets and begin optimizing in a much shorter time frame.
What to do if pixel data isn't loading
With Pixel issues there are two reasons:
- The wrong pixel is set as default
- The pixel is not set up properly
If you think you have the wrong pixel selected
Madgicx allows you to manage and switch between multiple pixels. To ensure that the correct pixel is selected.:
- Go to Settings
- In the "Ad accounts" tab, scroll down to your ad accounts
- Select the correct pixel for the ad account from the dropdown
If you think the pixel is not set up properly
Madgicx takes your data from your Facebook pixel, so you need to give us permission to access this data.
- Go to Facebook Business Manager to edit or create a pixel
- Learn how to get Facebook pixel permissions
After any permissions changes : go to Settings and click "Reauthenticate"
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